Director, Strategic Product Management - Media

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Full Time New York, New York Posted 07/02/2022 Business unit: Spectrum Reach Areas of interest: IT Management/Project Management, Leadership, Product Requisition Number: 312385BR-3 MPD730
Spectrum Reach ( grows businesses of all sizes with custom, multiscreen advertising solutions, backed by the power of TV, data, innovation, community experts, and unforgettable creative.


The Director of Strategic Product Management will help lead the development of long-term product strategies, specifically around Advanced TV & digital product solutions, platforms, and data as an asset and service for Spectrum Reach. This person will drive strategy, and execution by developing business cases & requirements, evaluating market trends, developing strategic product roadmaps, and providing business stakeholder leadership to cross-functional teams.

The Strategic Product Director will drive product strategy through the life cycle including discovery, business planning, product definition, development, and support for product release and post-release activities to ensure that the initiatives transition from strategies to prioritized initiatives as part Spectrum Reach’s overall product roadmap and vision. As a market leader, the talent and passion of our people is critical to our success. Together, we share a common set of values: Obsess over details, thrives in a dynamic, fast-paced collaborative environment, lead with exceptional ideas, and jumps at the opportunity to provide deep subject-matter expertise. To be successful in this role, you should have deep industry understanding of all things data & product solutions, as well as a sophistication for the Advanced TV and digital ecosystem.

  • Supports the development of the long-term product strategy and vision, specifically around media and data including identifying key areas of opportunity at Spectrum Reach for our products and solutions
  • Lead discovery, business planning and product strategy efforts by working closely with cross-functional leadership and stakeholders across Product, Sales, Engineering, Research to drive strategic initiatives and priorities
  • Identify and evaluate potential strategic partnerships and investment opportunities through lens of business and product capabilities and implications for Spectrum Reach and their solutions
  • Identify and evangelize market trends and opportunities 18 – 36 months out for Spectrum Reach to grow its overall media and data services with a keen focus on the local and regional advertising marketplace
  • Help develop and implement go to market plan for our advanced new data solutions including but not limited to Data as a Service, Automation, & Identity Solutions
  • Partner with VP of Programmer services to define product roadmaps and requirements for programmer facing services including addressability, activation of data, tools, workflow, and automation capabilities
  • Synthesize insights from research, clients, usage data, and sales feedback to prioritize improvements and new feature ideas that will deliver business objectives and customer benefits
  • Coordinate and partner with PMO, Operations and Finance to ensure business case and product requirements are aligned with operational workflow, financial requirements, and PMO prioritization and process.
  • 10+ years of experience & proven success in a product management or equivalent role, specifically in the media or ad technology sector
  • 5+ years working specifically in the Advanced Television space
  • Strong product knowledge and experience of leveraging marketplace needs for business growth, combined with domain subject-matter expertise and proven thought leadership
  • An extensive track record that demonstrates effectiveness in driving business results through product strategy and development
  • A passion for creating advanced advertising and media products, services and features that are market leading, innovative and deliver exceptional consumer value
  • Demonstrate and foster a sense of urgency, strong commitment, and accountability while making sound decisions and achieving goals
  • Expertise knowledge and understanding of data in complex Advanced TV & Digital landscape, including data products, governance and solutions
  • Demonstrable ability to write accurate and detailed business requirements, but also clear and engaging communications of new product initiatives
  • The ability to develop and articulate a compelling vision and generate necessary consensus
  • Expertise-level presentation and communication skills (written and verbal)
  • Superior organizational, analytical and interpersonal skills
  • Ability to manage, motivate, and lead people to solve complex problems and communicate the solutions in a clear, concise manner
  • BA/BS required or equivalent work experience
MPD730 312385-3 312385BR

Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet®, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you’re joining a strong community of more than 93,000 individuals working together to serve more than 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.

Who You Are Matters Here We’re committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.

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