Full TimeOverland Park, KansasPosted 07/22/2021Areas of interest: Ad Sales, Digital, SalesRequisition Number: 287333BRSAS235
Manager, Advanced Advertising Sales – Ad Sales (Digital) Spectrum Reach is looking for a dynamic Manager, Advanced Advertising Sales to inspire and drive Digital revenue in our Overland Park, Kansas media market.
WHAT YOU’LL DO…
The Advanced Advertising Manager will be responsible for business development and driving sales for Local digital business and Advanced Advertising campaigns. They will serve as the Digital Sales Champion. Will develop and manage strategy as well as, the go-to-market plan for Digital solutions within the local market. Assists with prospecting strategies in partnership with Local Sales Managers and Account Executives. Supports LSM’s and AE’s by attending sales presentations and assisting in Advanced Advertising sales proposals. They will work with market managers and Account Executives to identify key accounts and growth categories for digital opportunities.
The Manager, Advanced Advertising serves as a Digital Sales Champion developing and driving revenue growth for Digital and Advanced Advertising media sales. Responsible for driving Digital revenue across Local and Regional sales teams and developing new business opportunities. Products and platforms sold include but are not limited to OTT/Streaming, VOD, Search, Online Video and Display.
Serve as an expert on the state of Digital Media and Advanced Advertising concepts. Will follow trends, emerging technology, competitive landscape, etc. and communicate complex topics to the agency/advertiser community. Provide marketplace, customer feedback and requirements on emerging Digital and Advanced Advertising trends to Product, Sales Planning, Production, Operations, Marketing, and Account Planning. Must be able to articulate challenges and be proactive about recommending solutions with the purpose of driving sales.
Assist in campaign management and execution of existing campaigns in coordination with planning and operations teams. Provide insight into future needs.
WHO WE ARE…
Spectrum Reach is the advertising sales division of Charter, offering custom solutions for advertisers through national cable networks, internet advertising, mobile marketing and events supported by marketing, research and award-winning creative services teams. Spectrum Reach applies insightful research to understand consumer behavior and build targeted, multi-screen media plans personalized for each customer. From traditional commercial advertising to exciting new possibilities in interactive media, Spectrum Reach brings advertisers effective, efficient ways to reach their audiences and generate enthusuam with their customers. You can learn more about us at www.spectrumreach.com.
WE’RE LOOKING FOR…
This position requires the ability to interact professionally with various groups and organizations.
Must be able to develop a strong knowledge base of products, features, and services and understand how our customers use them.
Willing to travel frequently, based on client needs
Digital Sales experience required, traditional and television media sales experience a plus
Must be organized with the ability to handle multiple projects simultaneously. Must be able to prioritize and complete specifics tasks effectively.
Must develop strong relationships with buyers, divisional staff, operations, and agencies.
Bachelor’s degree in marketing or related field, or equivalent combination of education and work experience.
Related Work Experience
Leadership experience (2 + yrs)
Proven track record of business development (2 + yrs)
Digital or Advanced Advertising Sales Experience (2 + yrs)
Expertise in advanced advertising, data-driven media, programmatic media and digital advertising (2+ yrs)
Driving is a requirement for this position. Must possess and maintain a valid Driver’s License and safe driving record
SAS235 287333 287333BR
Our Commitment During COVID-19 Your health and safety is important to us, as such we’re using virtual recruiting tools to safely meet with qualified candidates. We are working in the office, following CDC guidelines. Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you’re joining a strong community of more than 95,000 individuals working together to serve more than 31 million customers in 41 states. Watch this video to learn more. Who You Are Matters Here We’re committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. Learn about our inclusive culture.