Sr. Manager, Local Programmatic Advertising Sales

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Full Time San Antonio, Texas Posted 05/13/2024 Business unit: Spectrum Reach Areas of interest: Ad Sales, Sales, Media Requisition Number: 2024-33369-4 SAS618

Are you a results-driven, go-getting sales professional? Do you have an entrepreneurial spirit and take pride in owning your work day? Are you passionate about the digital space? If so, you might be a great fit for our Senior Manager, Local Programmatic Sales role at Spectrum Reach.

The advertising sales arm of Charter Communications, Spectrum Reach brings world-class and innovative marketing solutions to more than 22,000 clients. We help businesses grow through the best content, insights, products, and people that connect advertisers to their intended audiences across TV, apps, social, and other media platforms. With offices in 41 states and 147 markets, Spectrum Reach can reach over 27 million households throughout the country.


As a Senior Manager, Local Programmatic Sales, you will support Spectrum Reach’s rapidly growing programmatic CTV direct sales efforts to national and regional brands & agencies.  In this role, you will work with a team of experienced addressable/streaming TV sales professionals as well as drive Programmatic direct sales for a specific list of target customers.  You and your team will be focused on developing and executing account development plans to grow revenue across all solutions inclusive of programmatic deals including PMP (Private Marketplace) and PG (Programmatic Guaranteed). 

Major Duties & Responsibilities Include:

  • Increase revenue with a focus on programmatic, achieving personal and team goals.
  • Execute sales strategies and initiatives to drive revenue growth and ensure success in achieving the company’s and our client’s business objectives.
  • Support a high-energy sales culture that fosters success, enthusiasm, and a winning atmosphere.
  • Partner with internal peers and associated cross functional teams to innovate and scale solution enhancements required to accelerate revenue.
  • Maintain effective communications with executive team and managers across the organization to ensure Sales Plan is executed and/or modified as needed and that revenues goals are achieved.
  • Own the message when conveying direction from leadership.
  • Proactively communicate bad news quickly and directly to manage stakeholder expectations.
  • Proactively grow and maintain network for potential partnerships.
  • Actively seeks feedback from internal customers relative to the team’s processes and performance.


Required Qualifications

  • Qualification & Experience:
  • Bachelor’s degree in business, Marketing or equivalent combination of education and work experience
  • 3-5 leadership experience with proven track record of leading media sales teams to increasing levels of performance.
  • 5+ years sales experience with proven track record of building customer partnerships and achieving sales budgets.
  • Prior leadership experience in a revenue impacting capacity withing programmatic CTV
  • Previous experience building, managing, and growing team revenue pipeline of PMP and PG deals with programmatic agencies, trading desks, and marketplaces.
  • Skilled in sales strategy, sales planning, and revenue forecasting
  • Passionate about the convergence of entertainment, technology, and data that is fueling new opportunities for Spectrum Reach and our customers.
  • Exceptional interpersonal and communication skills with the ability to influence while building strong relationships at all levels both externally and internally.
  • Entrepreneurial mindset with the ability to quickly scale progress in a complex business landscape.


  • Job Perks: Lucrative compensation plan and the opportunity to sell an unmatched suite of products in locations all across the country
  • Dynamic Growth: The growth of our industry and evolving technology powers our employees’ careers as they move up or around the company
  • Learning Culture: We invest in your learning and provide paid training and coaching to help you succeed
  • Supportive Teams: Be part of a strong community that gives you opportunities to network and grow and wants to see you succeed
  • Total Rewards:See all the ways we invest in you—at work and in life

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SAS618 2024-33369 2024

Here, employees don’t just have jobs, they build careers. That’s why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.

A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet®, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you’re joining a strong community of more than 100,000 individuals working together to serve more than 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.

Who You Are Matters Here We’re committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.

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