Full TimeTown of Stamford, ConnecticutPosted 07/11/2022Business unit: MarketingAreas of interest: Content Development, Digital, MarketingRequisition Number: 312760BRMGN525
JOB SUMMARY The e-Tail Sales Account Manager, Digital Marketing will be responsible for supporting digital marketing efforts by managing Spectrum’s affiliate partnerships, to drive online sales and revenue for Spectrum. The ideal candidate will be a self-motivated person who is detail oriented, delivers results with precision, and is able to keep multiple initiatives moving simultaneously.
MAJOR DUTIES AND RESPONSIBILITIES
Drive strategy to maximize residential sales of video, Internet, home and mobile phone services
Develop strong relationships with Spectrum partners to drive high-quality online transactions through syndicated buyflows across multiple platforms
Collaborate with cross-functional Spectrum teams (including Customer Service and Product) to improve the customer experience
Build relationships with partners to improve marketing technology and find new methods to improve sales performance
Assist with building budget forecasts, and manage those budgets throughout the year
Communicate performance and produce marketing campaign reports and analysis, including recommendations for improvement and expansion
Uphold Spectrum brand, product, and legal guidelines across numerous partner websites
Lead partner call calibration sessions, provide feedback, and seek ways to improve the customer experience
Educate partners by creating training materials supporting new Spectrum promotions and product improvements
REQUIRED QUALIFICATIONS Skills/Abilities and Knowledge
3+ years of digital marketing experience with a proven track record of driving performance
Tech savvy and experienced in using digital marketing practices, particularly SEM and SEO
Strong verbal/written communication and presentation skills
Ability to analyze and interpret data to make recommendations
Experience with account management or relationship management is preferred
Knowledgeable about current marketing trends, advertising tactics, and CPA business models
Ability to collaborate with peers, vendors, and external agencies while also working independently
Meticulous attention to detail with the ability to think strategically
Familiarity with analytics platforms (preferably Adobe Analytics) and other reporting tools a plus
Moderate to advanced knowledge of Excel (i.e., pivot table, V-look ups) and PowerPoint
Knowledge of cable television, high speed Internet, phone, and wireless products and services is preferred
Ability to maintain confidentiality
Ability to read, write, speak and understand English
Education Bachelor's degree required
Related Work Experience Digital Marketing/Digital Media; 3+ years
WORKING CONDITIONS Office environment This is NOT a remote position MGN525 312760 312760BR
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